Ford and ARB Collaborate to Supply Off-Road Accessories for Ranger and Everest

Ford and ARB – Australia’s largest manufacturer and distributor of 4×4 accessories – are to sell selected off-road accessories as Ford Licensed Accessories through participating Ford dealers in Australia from the second half of 2021.

Ford Ranger and Everest customers will be able to fit-out their vehicles with a range of ARB 4×4 Accessories that will be fully backed by Ford Australia’s New Vehicle Warranty of up to five years / unlimited kilometres.

The ARB 4×4 Accessories and Ford collaboration will initially be rolled out in Australia, with other selected Ford markets to follow.

The full range of accessories to be made available will be outlined closer to launch, but among them will be core off-road products such as winch compatible bull-bars, electric winches and driving lights, as well as other accessories
like storage drawer systems.

The companies says that ARB 4×4 Accessories for Ranger and Everest that will be made available through Ford dealerships have been validated by Ford Australia engineers, with testing conducted at a number of locations including the Ford Australia Proving Ground in Victoria.

“We are very proud to welcome ARB on-board as they are known globally and respected in the off-road community for their state-of-the-art manufacturing processes and stringent quality controls,” said Andrew Birkic, President and CEO of Ford Australia and New Zealand in a statement. “A lot of our customers have told us they’d love to be able to access a wider range of quality off-road accessories through our Ford dealership network, and this collaboration will mean they can head off-road safely with access to a range of ARB accessories.”

“ARB is truly honoured to be working with Ford at a global level,” added Andrew Brown, Managing Director of ARB 4×4 Accessories. “This collaboration is a great testament to the progressive vision of Ford and ARB to deliver to customers highly capable off-road vehicles with a broad range of best-in-class accessories.”

Source: Motor Trader e-Magazine (June 2021) 

28 June 2021

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